Los Angeles, California, United States
Storytelling. It has the power to shift our perceptions, reveal beauty and biases, strengthen (or challenge) our core values, and resonate with us emotionally, regardless of our background, upbringing, gender or status. I worked in advertising before becoming a visual artist, first as an account executive then as an art director. After moving to a tropical island (true story), I took a little detour and went to culinary school. Through each of my former careers, my love for crafting images kept growing and the camera became my tool for self-expression. All three disciplines—advertising, culinary arts and photography—are rich in creativity and innovation, while also steeped in history and tradition. They've shaped who I am today as a storyteller. And what I love most about the art of storytelling is how the language of food is inherently connected to culture, people and places. Its beauty is in its simplicity—as subtle as a conversation over a shared meal—and it's the lens through which I see the world. Bold ideas thrill me, as do colour and print, drama and whimsy. I'm equally passionate about the potential of a strong, stand-alone image as I am about the creative components in a captivating film. I've created work for clients such as MillerCoors, Pepperidge Farm and Walmart, to name a few, plus a profusion of editorial work focused on the depth of culinary storytelling. I'm based in Toronto + Los Angeles and shoot everywhere. Let's make some killer work together.